About Hwy 29 Design
Founded by
Carlos Wolters
Carlos is a highly accomplished and experienced creative professional with a proven track record of propelling internet companies to success. Throughout his career, he has occupied multiple senior creative roles, including the position of Creative Director at Manex Interactive (a division of Manex Visual Effects). During his tenure, MVFX was honored with an Academy Award for The Matrix and a Golden Globe for Crouching Tiger, Hidden Dragon. Carlos is also a co-founder of Xoom.com, a publicly traded company that reached a valuation of over $6 billion. In this role, he served as the Senior Graphic/Site Designer, and his design leadership was pivotal in establishing Xoom.com as one of the world’s largest internet sites in 1999.
Currently, Carlos works as a freelance creative professional, using his extensive experience and expertise to help clients achieve their goals and excel in their respective industries
As a Creative Director, he is committed to bringing your vision to life through digital and print media. With a wealth of experience in both creative direction and hands-on design, he is dedicated to delivering top-notch user experiences. His design approach is comprehensive, covering both desktop and mobile platforms, and emphasizes clean aesthetics and user-friendly interfaces.
Provided Services
Web Design
As a user interface and aesthetic specialist, I collaborate closely with clients to refine their existing websites and create an engaging user experience. I excel in designing responsive websites that are compatible across all devices, from smartphones to desktop computers. Utilizing WordPress as a platform, I empower clients to easily update and modify their websites without the need for complex programming skills. This approach grants clients greater control over their websites, allowing them to make changes as needed without relying on external technical support or resources. Additionally, I adopt a user-centered design philosophy, ensuring that each website is meticulously tailored to meet the needs and preferences of its target audience, thereby achieving optimal engagement and user satisfaction.
Design & Branding
Identity branding is a complex and multifaceted concept that extends far beyond mere elements like a logo, color palette, and typography. It encapsulates the total visual representation and messaging of a brand, communicated across a variety of mediums and channels. This comprehensive scope includes everything from in-store displays, packaging, and product design, to digital and social media campaigns, influencer marketing, and even the architectural design of physical spaces such as offices and stores. A brand’s identity is manifest in every touchpoint and interaction with customers, whether online or offline. Therefore, it is imperative for a company to maintain a consistent and cohesive branding strategy across all platforms. A brand with a well-defined and effectively communicated identity is positioned to differentiate itself from competitors and build strong customer loyalty.
